Careers

SOCIAL MEDIA AND MARKETING SPECIALIST.

  • PART TIME / FREELANCE

Are you a creative, driven, and strategic social media professional? Wild Lover is looking for a passionate Social Media and Marketing Specialist to join our small brand team! In this role, you'll be responsible for developing innovative social media strategies, managing our online presence, and expanding our reach across Instagram, TikTok, and beyond, reported to and approved by the Creative Director to ensure alignment with the brand's overall vision and goals. We're searching for someone who is not only experienced but also eager to help grow our brand, engage our audience, and spot new trends.


Key Responsibilities:


Social Media Management:

  • Manage and curate content for Wild Lover Instagram and TikTok accounts.

  • Develop, execute, and oversee a consistent posting strategy that aligns with the brand voice and goals.

  • Plan, schedule, and post creative and engaging content (including photos, videos, reels, stories) to drive engagement and increase our follower base.

  • Engage with followers, respond to comments and messages, and foster a positive online community.

Content Creation & Trendspotting:

  • Stay up-to-date with the latest social media trends, challenges, and platform updates to keep content fresh and engaging.

  • Identify emerging trends and incorporate them into content to maintain relevance and engagement with the target audience.

  • Explore opportunities for viral moments, collaborations, and user-generated content.

Performance Analysis & Reporting:

  • Regularly analyze and report on social media performance across platforms using tools like Instagram Insights, TikTok Analytics, and third-party software.

  • Provide weekly and monthly reports detailing growth, engagement, reach, and other key KPIs, using data to inform future strategy.

Influencer & Partnerships Development:

  • Help expand Wild Lover influencer network by identifying and connecting with influencers, content creators, and brand ambassadors aligned with our brand values.

  • Research and reach out to new influencers and micro-influencers across Instagram, TikTok, and other emerging platforms.

  • Develop and maintain relationships with influencers and partners, ensuring successful collaboration and brand alignment.

Marketing Campaign Support:

  • Support broader digital marketing campaigns, including seasonal promotions, product launches, and brand collaborations.

  • Assist in managing social media ad campaigns to boost reach, engagement, and conversions.

  • Collaborate on email marketing, newsletters, and other digital marketing initiatives to ensure brand consistency across all channels.

  • Experience with META and paid social media advertising ( Facebook Ads, TikTok Ads etc.).

Skills and Qualifications:

  • Proven experience managing social media channels, with a particular focus on Instagram and TikTok.

  • A deep understanding of platform algorithms, trends, and best practices for engagement and growth.

  • Strong skills in content creation (both visual and written), including experience with photo and video editing tools (Canva, Adobe Suite, CapCut, etc.).

  • Ability to analyze and interpret social media data and performance metrics, using insights to refine strategies.

  • Knowledge of influencer marketing strategies and experience with outreach and collaboration.

  • Strong organizational and multitasking abilities, with attention to detail and the ability to meet deadlines.

  • Excellent communication skills, with the ability to write compelling copy and engage effectively with our community.

  • Passion for staying on top of digital trends and continuously testing new strategies.

  • Creative thinking and problem-solving skills with the ability to bring innovative ideas to life.

Nice to Have:

  • Familiarity with email marketing tools (e.g., Mailchimp, Klaviyo).

  • A confident individual who is unafraid to bring creative ideas to leadership, stepping forward to explore new opportunities that elevate the brand while ensuring that all concepts align with our visual identity.

  • Being a small brand we’re looking for a versatile team member who can also get involved in other parts of the business when needed. Helping out on the customer service side and other day to day tasks that we may need assistance with.

 

  If you're passionate about social media, community engagement, and bringing bold marketing ideas to life, we'd love to hear from you!
Apply now and be a part of the Wild Lover family.

SEND YOUR CV & PORFOLIO, WITH SUBJECT LINE "[YOUR NAME] WL CAREERS":
HELLO@WILDLOVERSLONDON.COM